About


Background

I'm a Chief Product Officer with a technical background and extensive experience bridging the gap between business and technology teams. Proven track record of driving product strategy, AI/ML integration, and operational maturity in high-growth B2B environments.

Expert in managing complex product portfolios, leading cross-functional teams, and delivering innovative, customer-centric solutions that drive revenue growth and market leadership. A collaborative leader able to build scalable product organizations and foster a culture of innovation and results.

Professional Experience

Chief Product Officer

Bright River ---- Haarlem, Netherlands ---- June 2023 to present

  • Steered product strategy, increasing ARR by 36% and accelerating time-to-market by 20%.
  • Oversaw development and implementation of AI solutions that automated over 300,000 internal work hours annually.
  • Partnered with engineering, sales, and marketing to improve delivery predictability via agile prioritization and resource optimization.

Head of Product

Bright River ---- Haarlem, Netherlands ---- March 2022 to June 2023

  • Directed full product lifecycles for internal and external portfolios, including AI/ML solutions.
  • Aligned product development with business goals, refining pricing and packaging to improve customer segmentation.
  • Enhanced strategic alignment and market responsiveness by implementing an OKR framework and robust feedback loops.

Product Owner (Machine Learning)

Bright River ---- Haarlem, Netherlands ---- May 2019 to March 2022

  • Established and managed new ML and data teams to improve products and automation, cutting manual processing in key workflows by 40%.
  • Introduced AI-driven features into core products, enhancing predictive capabilities.